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              SPECIAL REPORT


























                 Würth Group Gathers Global Purchasing in


                 Taichung                                                               Purchasing and Suppliers will have
                                                                                        Purchasing and Suppliers will have
                                                                                        the rare opportunity to understand and
                                                                                        the rare opportunity to understand and
                                                                                        communicate product traits in-depth.
                                                                                        communicate product traits in-depth.
                                                                                        (Photo courtesy of Würth Group)
                                                                                        (Photo courtesy of Würth Group)
              Kuo Fan-lin
                   ürth Group hosted a hand tool supplier day in early   tool categories procured in Taiwan, and distributed branch
              WNovember, in the form of an outdoor business party   companies worldwide.
              at the Moncouer Garden restaurant in Taichung City. The
              debut event saw the arranging of face-to-face discussion
              among 85 Taiwanese invitees with hardware manufacturing
              background, as well as 17 overseas purchasing managers
              fl ying in from Germany, Switzerland, and Shanghai.

                 Executive Vice President Thomas Klenk said by
              arranging direct communication between purchasing
              and suppliers, both parties will have the rare opportunity
              to understand and communicate product traits in-depth.
              Taiwan’s hardware has a competitive advantage in the
              Southeast Asian region due to its active, great R&D ability.
              Compared to DIY products, which have seen more and
              more companies replaced by Chinese or Vietnamese-
              based firms, Taiwan’s purchasing trend appears to
              concentrate on high-end tools. Würth Group also considers
              Taiwan as a strategic partner in developing projects for new
              products.

                 Germany-based Würth Group is a leading company in
              the fasteners and automotive markets, and has insisted
              on product quality, treating its customers, suppliers and
              other business partners with integrity. Besides the German
              parent company, Würth includes more than 400 direct
              selling companies in Europe, Asia, South Africa, Australia,
              and America, based in over 80 countries.

                 In recent years, Würth Group has established a
              presence in Kaohsiung and Taichung with procurement
              and quality inspection sites. The focus in Kaohsiung is
              on the procurement of fasteners, while in Taichung, hand
              tools are sought after. There are more than ten thousand
                                                                 Thomas Klenk, Executive Vice President of Würth Group, attended the fi rst
                                                                 Taiwan’s hardware supplier day. (Photo courtesy of Würth Group)





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