Page 32 - TTG-Taiwan Transportation Equipment Guide 2023-04 Edition

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Industry Trends Report

Release of EV makes and models was a hit with visitors at CES 2023 (photo courtesy of the Consumer Technology
Association).

All accommodated in a newly established experience. While 100% of EV owners polled in
exhibition pavilion, automotive applications and the research confirm that their EVs have lived up to
innovations from more than 300 exhibitors had the or been beyond their expectations on being fun to
biggest footprint among other exhibits on display drive, 92% of other respondents state that EVs are
at CES 2023, which were centered by a variety of very likely to become their next purchase.
electric vehicles (EVs) alongside with a slate of auto
electronic products, as well as ADAS (advanced Among remarkable EV makers on the
driver assistance system) technology that included showground, BMW introduced the “perfect digital
autonomous mobility, adaptive cruise control, car of the future” – the NEAU KLASSE generation
collision prevention and lane guidance technology, of vehicles and the iVision Dee, a BMW concept
automotive connection technology, etc. EV equipped with high-end and adaptive AI.
Meanwhile, Stellantis and Hyundai-Kia also noted
In the pavilion, world-caliber automotive makers that they are going to prompte 23 and 55 electrified
and brands unveiled their concept cars or next- vehicle models, respectively, all over the world by
generation EV makes and models that all feature 2025.
greater-than-ever driving comfort and safety driven
by application of human-machine interface, in- New Power Stemming from Taiwan
car Internet and IoV (the Internet of Vehicles)
developed jointly with globally renowned tech giants Not to play second fiddle to those top-tier
as NVIDIA, Google and Sony. Such cross-industry carmakers, MIH (Mobility In Harmony Open EV
collaboration underlines an ongoing trend that EVs Platform), an EV alliance initiated by the Taiwan-
developed on cutting-edge network connection based Hon Hai Group and now having over 2,300
technology for improved driver’s experience is members from different countries of the world,
increasingly key to a continued growth of the successfully impressed attendees at CES 2023 with
automotive industry in the coming few decades. new arrivals and represented a new driving force to
the global EV industry.
Adding to optimism among industry insiders
towards the EV trend, the report “2021 Electric MIH brought to the show three brand new EV
Vehicle Landscape and Consumer Sentiment models: a commercial pickup truck from Lordstown
Research” released by Consumer Technology Motors, an EV make from the U.S.-based startup
Association before this year’s CES says that local INDI EV and an agricultural vehicle from Monarch
consumers are increasingly embracing the EV Tractor. A product of the MIH synergy, those EV